The Playbook is here! 


To get in the game, you need the right playbook


The 25-page playbook is an easy read, but gives you all the details that you need to put together an immediate action plan. Some of the highlights include:

  • Brief survey enables retailers to determine where they stand in terms of serving their shoppers

  • Three-step approach to foster growth: Deliver on Core Needs, Defend Your Turf and Attract New Business

  • Insights into customer needs at each point, based on extensive shopper research

  • Four growth platforms to attract new business that reach beyond shoppers' "grab and go" needs

"Operators of any size will find this guide to be an essential business resource," said Bill Bishop, research director, NACS/CCRRC. "Based on in-depth research, the playbook helps retailers better align with and meet their customers' needs."


What are you waiting for? Get in the game!

Download Today!

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