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  • Safe and Sound

    Whether you fully embrace them or not, emotions are something we all experience. We can feel happy sometimes and mad other times. We can feel angry, sad and excited--sometimes all in the same day. Yet one emotion we often feel without consciously knowing it is the feeling of safety. Feeling safe is not something we discuss often
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  • How Cleanliness Drives Sales - Tips to build consumer confidence...

    "In today’s competitive landscape, it is important to make sure your store stands out against your competition. A proven way to stand out, and to capture a larger share of wallet, is to pay close attention to the overall store cleanliness.

    The 2013 Convenience Store Survey, conducted by the Boston Consulting Group, reports that the highest-rated differentiator is overall cleanliness of the store. This survey also points out that while overall store cleanliness is highly valued, it is perceived as rare. So how can you make sure your store stands out?

     

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  • Spring Cleaning Tips

    Warm weather is just around the corner, and that means that customers are going to be out and about soon! It also means the time for spring cleaning has arrived--a chance to clean up after a cold winter and make the best customer experience.

    Did you know that cleaning outside will not only help your customers feel comfortable buying fuel outside your location, but make your location more inviting for them to buy food and other items inside? A good food court starts with a clean forecourt on the outside!

    We know cleaning can feel like a tough project. Don't know where to start? Don't sweat it. We put together a list of the top 5 areas to focus on:

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  • Clean Up Your Act

    I officially became a soccer mom this fall when my nine-year-old daughter earned a spot on the local travel soccer team. I was initially thrilled by her ability to make it onto such a competitive team—and then I realized that the “travel” in travel soccer team meant some long drives every weekend.

    Her first game took us to Summit Point, West Virginia, nearly a two-hour drive from Washington DC.  we were warned ahead of time about the lack of restrooms at the field and were encouraged to stop along the way for a bathroom break. So we did just that somewhere along Route 340, about 20 minutes from our destination.

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  • Get the Brand off Your Back

    Is your Mystery Shop program a major pain in the “@#$”?! If so, you aren’t alone. Many other retailers feel your pain and believe there is a major disconnect between the Brand’s overwhelming expectations for them and the daily challenges they face.

    The truth is that mystery shops serve as a great way for you to get a fresh set of eyes on your store and to receive valuable feedback from an unbiased point of view about your customer experience. The mystery shopper’s observations are typically more aligned with those of your customers and embracing their feedback can prove invaluable as you strive to improve the customer experience at your stores. Continue reading

  • Removing Oil Stains From Concrete - 2 week time lapse video

    Watch EXIMO Waterless Concrete Cleaner completely remove this huge oil stain in just two weeks!

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  • 3 Easy Steps to Boost Your Image

    Get-CAF

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  • At CAF, sustainability isn’t just a buzz word, it’s how we do business.

    At CAF, sustainability isn’t just a buzz word--it’s the way we do business. From the ingredients we use in our cleaning products to the recycling bins at our individual desks, CAF lives by its motto: “Clean GREEN Smart”. We believe that it is the duty of businesses to Printoperate and develop in an environmentally responsible and sustainable manner. Forward-thinking companies understand that sustainable business practices have gone from being an aspiration to a necessity in long-term strategy.

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  • CSA Outdoor Cleaning Preferred Vendor!

    Convenience Store Alliance (CSA), the Phillips 66 branded retailer buying program, continues to support independent retailers by adding CAF Environmental Solutions (CAF) as the outdoor cleaning preferred vendor.

    With an average average of 71.5 percent of transactions taking place at the pumps, CSA believes that outdoor appearance is enough to drive or lose sales (Convenience Store News). M/A/R/C Research studies show that after street price, cleanliness is the number one reason customers choose to visit a convenience store (M/A/R/C Research).

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  • 10 Ways to Reduce Costs by Lowering Your Operating Expenses

    Are you looking for new ideas on how your business can reduce costs and improve its bottom line? There are several basic concepts that business owners, and managers, can implement to help their business become more profitable. Below are a few recommendations on how to do just that:

    Short Term:

    1. Find alternatives to replace outsourced services
    2. Look for new innovative solutions that solve longstanding challenges – a better way of doing things
    3. Easy to use, effective products and methods reduce labor hours involved in cleaning
    4. Focus on cost per use
    5. Switch to high volume, super concentrated products

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